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Paper

kraft paper

Kraft paper is a strong, natural paper substrate commonly used for bags, wraps, cartons, and other printed paper packaging.

CostLow–Medium
PrintabilityGood to excellent
CategoryPaper

what it is

Kraft paper is made using the kraft process, which produces strong paper with long cellulose fibers. It is known for its durability, tear resistance, and natural, uncoated appearance.

best for

  • Shopping bags
  • Retail packaging
  • Food-service and takeaway applications

look & feel

Strong, fibrous, and natural, with an earthy, uncoated look. Matte and tactile.

printing

PrintabilityGood to excellent
Best forStrong branding, typography, and premium paper graphics
MethodsFlexo for many bag applications; offset for higher-detail paper graphics and cartons
NotesPaper is generally easier to print attractively than commodity plastic substrates

pros & cons

Pros
  • Natural, familiar look
  • Strong print surface
  • Paper-based sustainability appeal
Cons
  • Lower moisture resistance unless treated or coated
  • Can lose strength in wet or humid conditions
  • Usually costs more than basic plastic

sustainability

Paper is widely associated with recyclability and renewable sourcing, but coatings and laminations can change recovery options.

products made with this material

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